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Lifecycle of a New Product: From Development to Launch
Course
Lifecycle of a New Product: From Development to Launch
Learn to allocate resources smartly, manage smooth product launches, and handle end-of-life planning with confidence. Gain practical strategies to guide a product from development to retirement with maximum impact.
Flexible Schedule
Beginner Level
Mentor Support
Estimated Time
2-3 hours/week
Course Outline
Video: Course Introduction (6:28)
Course Overview
Reading: Learning Objectives and Syllabus
Course Grading Scheme
Reading: How to Make the Most from this Course
Reading: Module 1 Introduction and Learning Objectives
Video: Summarize Critical Develop Phase Activities (4:48)
Reading: The Develop Phase RACI
Video: Expert Viewpoints: Product Development (7:36)
Video: Product Implementation (4:25)
Video: Product Requirements Refinement and Verification (5:26)
Video: Expert Viewpoints: Managing Product Change (7:03)
Lab: Product Development Analysis
Video: Market Validation: Beta Testing and Its Benefits (4:50)
Reading: Beta Planning Questions
Video: Expert Viewpoints: Beta Planning (7:23)
Reading: Usability Testing
Video: Launch Planning Activities (5:09)
Video: Expert Viewpoints: Effective Launch Planning (6:51)
Reading: Exiting the Develop Phase
Lab: Launch Planning Evaluation
Practice Quiz: Module 1 The Product Develop Phase
Reading: Module 1 Summary: The Product Develop Phase
Reading: Module 1 Glossary: The Product Development Phase
Graded Quiz: Module 1 The Product Develop Phase
Reading: Module 2 Introduction and Learning Objectives
Video: Qualify Phase Overview (3:10)
Reading: The Qualify Phase RACI
Video: Expert Viewpoints: Transitioning to Product Launch (6:51)
Reading: Beta Testing Goals, Benefits, and the Role of UX
Reading: Beta Testing Checklist
Lab: Analyze the Beta Test
Video: Expert Viewpoints: The Beta Test (7:40)
Video: Launch Preparation Activities (4:49)
Reading: Manufacturing and Operations Launch Preparation
Video: Sales and Channel Launch Preparation (6:28)
Video: Expert Viewpoints: Sales Channel Support (7:08)
Reading: Customer Support Launch Preparation
Video: Expert Viewpoints: Marketing Readiness (7:18)
Reading: The Launch Decision
Lab: Assess Launch Readiness
Practice Quiz: Module 2: The Product Qualify Phase
Reading: Module 2 Summary: The Product Qualify Phase
Glossary: The Product Qualify Phase
Graded Quiz: Module 2 The Product Qualify Phase
Reading: Module 3 Introduction and Learning Objectives
Video: Launch Phase Overview (3:48)
Reading: The Launch Phase RACI
Video: Expert Viewpoints: The Launch (6:46)
Video: Product Launch Activities (4:20)
Reading: Critical Launch Activities Synopsis
Video: Product Post-Launch Activities (4:41)
Video: Expert Viewpoints: Launch Support (6:57)
Lab: Product Launch Planning Retrospective
Video: Deliver Phase Overview (4:55)
Reading: The Deliver Phase RACI
Reading: Product Lifecycle Intersect
Reading: The Product Lifecycle
Reading: The Growth Stage
Video: Expert Viewpoints: The Growth Stage (7:18)
Reading: The Maturity Stage
Reading: Support and Maintenance
Video: Expert Viewpoints: Customer Interface (8:33)
Video: The Decline Stage (6:09)
Lab: Analyze Some Common Products
Practice Quiz: Module 3: The Launch and Deliver Phases
Reading: Module 3 Summary: The Launch and Deliver Phases
Reading: Module 3 Glossary: The Launch and Deliver Phases
Graded Quiz: Module 3 The Launch and Deliver Phases
Module 4 Introduction and Learning Objectives
Video: Introduce the Retire Phase of Product Management Lifecycle (5:21)
Reading: The Retire Phase RACI
Video: Reasons to Retire a Product (3:53)
Video: Expert Viewpoints: Product Retirement (7:09)
Video: The End of Life (EOL) Plan (4:54)
Video: EOL Plan Success Factors (5:53)
Lab: Product EOL Scenarios
Video: External Areas of Impact (6:16)
Reading: EOL Planning Checklist
Video: Internal Areas of Impact (5:47)
Reading: Planning Next Steps
Lab: Product EOL Requirements
Video: Expert Viewpoints: Product Management as a Career (6:41)
Practice Quiz: Module 4: The Product Retire Phase and Next Steps
Reading: Module 4 Summary: The Product Retire Phase and Next Steps
Reading: Module 4 Glossary: The Product Retire Phase and Next Steps
Graded Quiz: Module 4 The Product Retire Phase and Next Steps
Reading: Module 5 Introduction and Learning Objectives
Reading: Final Project Overview
Final Project: Rubric and Submission
Final Graded Exam
Reading: Course Summary
Reading: Congratulations and Next Steps
Reading: Thanks from the Course Team
Why Learn with SkillUp Online?
We believe every learner is an individual and every course is an opportunity to build job-ready skills. Through our human-centered approach to learning, we will empower you to fulfil your professional and personal goals and enjoy career success.
Reskilling into tech? We’ll support you.
Upskilling for promotion? We’ll help you.
Cross-skilling for your career? We’ll guide you.
Personalized Mentoring & Support
1-on-1 mentoring, live classes, webinars, weekly feedback, peer discussion, and much more.
Practical Experience
Hands-on labs and projects tackling real-world challenges. Great for your resumé and LinkedIn profile.
Best-in-Class Course Content
Designed by the industry for the industry so you can build job-ready skills.
Job-Ready Skills Focus
Competency building and global certifications employers are actively looking for.
Type of certificate
Certificate of completion
About this course
06 Modules
04 Skills
Includes
Discussion Space
08 Hands-On labs
04 Practice Quizzes
04 Graded Quiz
34 Videos
01 Final Project
01 Final exam
Create
Product Development Analysis
Product Launch Planning Retrospective
Product EOL Scenarios
Exercises to explore
Launch Planning Evaluation
Analyze the Beta Test
Assess Launch Readiness
Analyze Some Common Products
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