Course HighlightsCOURSE
Building Your Personal Brand

Building Your Personal Brand

You have a personal brand, but do you know what it is? Are you projecting the desired message? Discover, refine, and market your personal brand.

Turn your brand into a powerful statement that positively impacts your personal and business success.

This course is sponsored by Pacific Lutheran University in collaboration with SkillUp Online.

Building Your Personal Brand Highlights

Course enrollment

Starts on

23 November 2021

Enrollment closes on
23 November 2021

  Course duration

Duration

  • 4 weeks, online at
    2 hrs/week
  Course Fee

Fee

US$99

Course enrollment

Starts on

23 November 2021

Enrollment closes on
23 November 2021

Course duration

Duration

  • 4 weeks, online at
    2 hrs/week
Course Fee

Fee

US$99

Starting and building a career in a world that is in a state of flux is not easy. The global workplace is constantly changing. To succeed, it’s critical to understand the rules that are in play, and how to navigate those rules to deliver impact and presence.

This course focuses on creating individual strategies to drive growth and advancement. The concepts relating to career success in the virtual world are closely assessed, and emphasis is placed on how to understand the rules and use them to your advantage. Overall, you will learn how to leverage the benefits of remote working, without being hindered by the negative aspects it brings too, and in turn enjoy the prospect of a flourishing career.

For learners keen to develop tangible and actionable strategies for driving impact and presence in the virtual world, Creating Impact and Presence in the Virtual World will provide you with the tools you need to excel whilst operating remotely in a global workplace.

This career-changing course comprises four purposely designed modules that take you on a carefully defined development path. 

It is an instructor-led program which runs to a fixed schedule, with set start and finish dates. It is driven forward by your instructor and features eight hours of interactive workshops through an online and interactive interface. You will, however, have time to complete an additional four hours of homework assignments in your own time outside of the live sessions. And you will be encouraged to stay connected with your learning community, mentors, and instructors through the program discussion space.

Your Certificate of Completion will be issued once you have successfully finished the course. 

After completing this course, you will:

  • Understand the long and short migration to the virtual workplace.
  • Know how to leverage the pros of working remotely.
  • Understand how to avoid the cons of working remotely.
  • Be equipped with top strategies for creating impact and presence in the virtual world.
  • Understand how to effectively build your brand in the virtual world.
  • Understand how to establish executive and professional presence in the virtual world.s

The ideal learner for this course is one who wants to advance their career and increase their impact and presence in the new virtual workplace. The course is designed to teach you how to successfully understand and navigate the new rules that apply to the new remote work environment.

There are no prerequisites for this course. The concepts and subject matter apply to all learners.

Course Outline

Important - Read this Before You Begin this Course
Welcome to Building your Personal Brand
Instructor Profile
Course Outline
How the Course is Graded
How the Course is Structured
How to Plan to Take this Course and Your Schedule
Important - Read this Before You Begin this Course
Prework Overview and Instructions
Prework Assignment 1: Install and Connect to Virbella
Prework Assignment 2: Complete Self-Assessment
Prework Assignment 3: Create and Upload Introduction Video
Week 1 Requirements
Week 1 Objectives
What You'll Need for Workshop 1
Instructions for Attending the Virtual Workshop
Summary and Takeaways
Week 2 Requirements
Week 2 Objectives
Week 2 Homework/Asynchronous Assignment
What You'll Need for Workshop 2
Instructions for Attending the Virtual Workshop
Summary and Takeaways
Week 3 Requirements
Week 3 Objectives
Week 3 Homework/Asynchronous Assignment
What You'll Need for Workshop 3
Instructions for Attending the Virtual Workshop
Summary and Takeaways
Course Certificate

Earn your certificate

Once you have completed this course, you will earn your certificate.

Preview digital certificate
Building Your Personal Brand

FAQs

Building Your Personal Brand is an instructor-led course, which means live workshops are aired at pre-determined times, and the modules start and finish on set dates. However, when you enroll, you will see in your dashboard that you have access to the course and module information from the start of the course. There is some prep work you need to do before each workshop, so don’t worry... you will therefore be able to familiarize yourself with some of the material before the live sessions take place.

For individuals keen to advance in their career, managing and building a personal brand can make the difference between ticking over and enjoying success. People who are able to carefully craft and manage their personal brand, often enjoy faster promotion and enhanced job security than those who do not. Once you’ve completed this course, you will have a better understanding of what a personal brand is and how you can refine and build your own personal brand. Plus, you will understand how to protect your brand as you progress through your career.

You will earn a PLU Certificate of Completion if you successfully complete this course. Plus, of course, you will have the knowledge you need to refine, enhance, and build your own personal brand so your career can start to fly.

There are no prerequisites for this course. Anybody who is keen to discover how to build their personal brand is encouraged to enroll. This course will be of great benefit to anyone, regardless of the career they are seeking to pursue. No specific experience is required.

The course is an instructor-led course. This means live workshops are aired at pre-set times, and the course starts and finishes on set dates. Your assignments will also be due by set dates. However, you will have the opportunity to enjoy some self-paced work as well, for you are able to complete certain activities in your own time.

To give you an idea of how much time you should allocate to your learning, the course lasts for 4 weeks, and we estimate the you need to dedicate approximately 2 hours a week to your studies.