Storytelling with Data

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Course

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Storytelling with Data

Storytelling with Data

Learn to weave powerful and influential data into the presentations you share and the stories you tell.

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Starts on

Apr 19, 2023

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Duration

4 weeks, online
at 3hrs/week

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Fee

The human decision-making process is almost never based solely on data. Humans are biased, emotional, and frequently misinterpret available data. The most effective way to influence and persuade decision makers is through storytelling. That is, storytelling based on targeted, impactful data.

During this course you will be introduced to the basics of storytelling. You will learn how to select the right data and create a story with that data. You will learn about the rules of good presentations and how to create good data visualizations. And you will look beyond your bullet points to create a compelling online presentation.

Additionally, you will explore what persuades people and consider the presence, logic, and emotions in persuasion. Plus, you will also learn how to recover from a bad presentation.

Overall, in this course you will learn how to develop and build powerful stories based on data, known as “Data Storytelling.” The course will teach data science techniques to harvest, target, and scope your data. You will learn how to create robust narratives from your data sources using storytelling techniques that are easy to learn and deploy.


This career-changing course comprises four purposely designed modules that take you on a carefully defined development path.

It is an instructor-led program which runs to a fixed schedule, with set start and finish dates. It is driven forward by your instructor and features eight hours of instructor-led workshops through Microsoft Teams. You will, however, have time to complete an additional four hours of homework assignments in your own time outside of the live sessions.

As part of our mentoring service you will have access to valuable guidance and support throughout the course. We provide a dedicated discussion space where you can ask questions, chat with your peers, and resolve issues.

Once you have successfully completed the course, you will earn your IBM Certificate.


You will be able to:
  • Use enhanced storytelling techniques through the application of data analysis.
  • Present data to business decision-makers in a strategic and targeted fashion.
  • Influence and persuade through the use of data.
  • Use your data to train customers and clients.
  • Create powerful presentations with diagrams and charts that can be readily understood by your audience.

  • Individual contributors
  • People managers
  • Project managers
  • Organizational leaders
  • Senior executives

  • None

  • Executive Presence for Professional Success
  • Building Your Personal Brand
  • Using Storytelling for Powerful Presentations
  • Course Outline

    certificate

    Earn your certificate

    Once you have completed this course, you will earn your certificate.

    Why Learn with SkillUp Online?

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    Personalized Mentoring & Support

    1-on-1 mentoring, live classes, webinars, weekly feedback, peer discussion, and much more.

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    Practical Experience

    Hands-on labs and projects tackling real-world challenges. Great for your resumé and LinkedIn profile.

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    Best-in-Class Course Content

    Designed by the industry for the industry so you can build job-ready skills.

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    Job-Ready Skills Focus

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    FAQs

    The most effective way to influence and persuade decision-makers is through storytelling. By creating compelling and informative communications, you will be able to convey your ideas and data effectively. In Storytelling with Data, you will learn to develop and build powerful stories based on data, known as Data Storytelling. You will learn data science techniques to harvest, target, and scope your data. You will learn how to create rich narratives from your data sources using easy-to-understand and deploy storytelling techniques.

    Storytelling with Data is for those who present business information plans or proposals to business decision-makers, key stakeholders, customers, or general audiences. This course provides the learner with the ability to deliver information in such a way that influences and modifies behavior. The subject matter contained in this course applies to all facets of the workplace and can be used by all interested learners. There are no prerequisites for this course.

    Storytelling with Data is an instructor-led course that covers a specific concept. It will focus on the basics of storytelling. Topics include selecting the correct data, how to create a story from data, and how to think in a data-story mindset. Building good data presentations is also covered. You will learn the rules of good presentations, how to create good data visualizations, and how to present information and compelling presentations without relying on bullet points. Additionally, you will discover how to persuade with data. You will learn what motivates people and how presence, logic, and emotions affect how people think. The course also describes how to recover from making a bad presentation and how to help the decision-maker persuade themselves.

    The human decision-making process is seldom based solely on data. Humans are biased, emotional, and frequently misinterpret available data. How does one deal with these issues? The short answer is that storytelling, based on targeted, impactful data, is the most effective way to influence and persuade decision-makers. Storytelling with Data teaches you to develop and build powerful stories based on data, known as Data Storytelling. The course will teach data science techniques to harvest, target, and scope your data. You will learn how to create powerful narratives from your data sources using storytelling techniques that are easy to learn and deploy.

    Storytelling with Data

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